Vanity update: I went to the hair dresser the other day for a hair cut.  While that in and of itself isn’t news, what is news is how I ended the visit at the hair dresser.

You see, I discovered this hair dresser through Social Media.  Through Facebook to be exact.  Someone from the salon attended the same concert I attended last year and checked in on Facebook.  I saw the post and decided to give them a try.

After my first visit, I left the salon extremely happy and raved about them to all my friends.  One of my girl friends gave them a try last month after a disastrous visit to another salon and she was extremely happy as well.  I was happy that she gave them a try.  Not only that, but the next time I went in, I was gifted with a free hair product for having referred her.

But that doesn’t come close to matching what happened last week when I went to the salon to get my hair cut and styled.

Go The Extra Mile

Even though Taz Hair already had my business and didn’t have to do much other than cut my hair really well in order to ensure my repeat business, the added touch of an umbrella on a rainy day to ensure that my style weathered the elements was a nice touch.  When my stylist Tommy handed it to me he said “Bring it back next time you’re in, or pretend you’ll bring it back” knowing full well that they probably hand out more umbrellas than get returned.  They value happy customers more than they value a few dollars spent on an umbrella.  They understand that happy customers are their best source of new business.

iChat: How Can You Add Value?

  • Do you treat your current clients and customers to little perks?
  • What are the ways that you can show customers you appreciate their business?

Let me know your thoughts by posting a comment below.