Seth Godin’s “>All Marketers Are Liars is the first book I’ve ever read on marketing.  His simple narrative style and explanations really bring home the concept of authentic marketing.  I’d already been a proponent of authentic marketing due to my work in Internet Marketing.  But Seth’s book really helped me frame marketing in the context of telling stories.  I’m a writer – story telling is what I do!

If you’re stuck on your marketing plan and need a fresh new way of looking at things, then pick up a copy of “>All Marketers Are Liars today!

“>Check out this title on Amazon to learn more