product factoryStep 6: Make Your Product Available to the World

Once you’ve completed steps 1-5 you’ll want to set up an automated system to market, sell, distribute and deliver your product. The comprehensive and robust system that we use, trust and recommend for all of our online marketing and sales automation is Marketer’s Choice (a division of 1ShoppingCart). You really can’t produce, market and sell information products or programs online without this kind of system. In fact, this is the system that is supporting the delivery of this 6-part mini-series.

When selling your products online, it’s extremely important to remember that you only have one chance to make a first impression. This means that it’s imperative to find high quality graphic designers, web programmers, sound engineers and any other technical service providers you’ll need to produce a remarkable information product.

Start by considering which production and distribution services you’ll need, noting the person to contact and when you plan to do so.

The following are more resources we highly recommend you use when producing, manufacturing, marketing and selling your Signature Product™.

Website design, Cover Art and Hosting

Amy DeWolfe, Illustrator
Killer Covers & Web Graphics
1Click Covers
Template Rolodex
Domain Name Rolodex
DotEasy Hosting

CD duplication and replication

Mixonic (Get Professional CD and DVD packages duplicated on demand)
Kunaki (Self serve CD and DVD printing services)
CafePress (Will print on-demand CDs and fulfill orders)

Audio Production

AudioGenerator (add audio capabilities to your website and emails)
Blip Studios (for voice-overs, music mixing, and audio maximizing)
DBPowerAmp (convert to MP3 for PCs)
Amadeus (convert to MP3 for MACs)
Internet Audio Guy (recording equipment and editing)
Music Bakery (Intro and outro music clips for audio products)

Fulfillment

PayPal (accept credit cards online)
Marketer’s Choice (shopping cart system)
PayLoadz (sell digital products online)
Clickbank (sell and distribute your digital products)
Efulfillment Services (fulfillment services, one order at a time)

Marketing and Sales Resources

Keyword Search Tool (find out what people are looking for)
SurveyMonkey (free and fee survey tool)
Google AdSense (promote your website through the ads of others)
PR Web (issue digital press releases)
AskDatabase (ask your target market questions)
Assessment Generator (build custom assessments)

Schedule it!

Lay out a schedule for completing the remaining aspects of production with all of your team coming together to make promises to each other. Get clear on your distribution system, as well as the content development process.

Now is the time to get into action. Product creation does not have to be that difficult. In our very first group in The Product Factory: “90 Days to a Signature Product or Program” we had 122 people all creating products within 90 days.

And if you join our highly acclaimed 90 day product creation intensive program, you can too. Before you know it you’ll be hearing the beautiful, melodic, ‘ka-ching, ka-ching’ sound of your website turned cash register, as the orders come rolling in.

Learn more about the #1 product creation program on the internet by clicking here.

Your future is waiting for you...

ABOUT THE EXPERTS: Michael Port is the Leader of The Think Big Revolution, a membership club of over 750 big thinkers and an internationally known marketing and business development expert for entrepreneurs and creator of Book Yourself Solid, The 7 Keys To Getting More Clients Than You Can Handle.Mitch Meyerson is a visionary and the creator of many critically acclaimed books and programs that have sold well over 100,000 copies in 21 languages, including the Guerrilla Marketing Coach Certification Program.